Tag Archives: package design

12 day of Chocolate: A Designer Collection

Now this is something I want for Christmas?

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Every year Chase Design Group creates a holiday gift to share with clients. For 2013, they hit upon the idea of doing a chocolate gift. A humorous riff on the “12 Days of Christmas” seemed like the perfect way to feature Chase’s inventive design and Clear Image’s outstanding printing.

Each wrapper features a different aspect of the design process from frayed nerves to a perfect proof. Every designer at Chase got a chance to design their own wrapper both inside and out (please view below each individual design credits). Each design uniquely conveys the hectic and often humorous experience of working as a designer.1_7_13_12DaysofChocolate_2.jpg1_7_13_12DaysofChocolate_5.jpg1_7_13_12DaysofChocolate_9.jpg

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Bean About

We all love the unbeatable comfort of beanbags, and thought wouldn’t it be great if we could take that comfort with us everywhere we went! After many sketches and hand sewn prototypes we finally had something… Luckily everybody who tried it felt the same as us, and love it. Looks like comfort has just evolved!Audsley-Bean_About_Walking_Logo.gifAudsley_beanabout_packaging.jpgThe Bean About name and brand was created to look & feel fun, adventurous and caring with a life of its own! A logo that can literally walk just about anywhere!

Bean About is a compact, folding bean bag which can be carried like a backpack. It has been specially designed to take roughly a quarter the amount of beans then your average bag and the fabric used is produced out of old recycled bottles. The aim was to reduce our footprint to a bare minimum without compromising on comfort. Our website has been designed to create a sense of discovery and fun, whilst still being informative and easy to use. You can explore the site here: http://www.mybeanabout.com

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Packaged with Origami

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Not that we really needed any encouragement to buy more chocolate bars, but Utopick Chocolates is quite the collection! Inspired by Spanish Explorers, the origami paper resembles that of the sails of a ship. Lavernia & Cienfuegos developed the packaging which easily unfolds (and refolds) seamlessly, allowing consumers to marvel at its beauty even after they’ve indulged.BTB_4tabletas_02.jpgUTOPICK_MOLINETE_01.jpg

Work of Art For Your Kitchen

Inspired by Spanish floor tiles. Buenaventura designed the packaging for Cortijo Abades, a beautiful extra virgin olive oil.Cortijo-Abades-Aove-buenaventura-estudio.gifCortijo-Abades-Aove-buenaventura-estudio-03.jpg“The challenge was to be able to merge the ideas of tradition and origin with a modern and distinctive design which would eventually step away from the crowded mass. With the brand’s restyling and packaging design, we managed to level the consumer’s experience of tasting this impressive EVOO with experience of buying a unique and distinctive piece of art.”Cortijo-Abades-Aove-buenaventura-estudio-09.jpg

Milk Packaging of Pasteur

lavanderzoom.jpgCheck out this fresh packaging for good old milk. Pasteur is a conceptual approach to a range of flavored milk. The design is clear, eye-catching and a different approach to traditional milk packaging.set.jpg“Branding project for a conceptual premium milk drink that would be sold in bars and restaurants. A healthy alternative to alcohol-based drinks. The product range features several flavours: whole milk infused with lavender, honey sweetened whole milk and coconut milk.”cover.jpg

SOS skincare for the woman who loves her skin

How beautiful is this branding?

“SOS is a new South Korean cosmetics brand that wants to help women with a daily skin care protection and routine. We created new branding for a set of makeup products that have premium quality for the luxury Asian market. The main features of this set are the skin masks for the healthy and perfect care of a woman’s daily treatment. 

With a clean look that is sophisticated and feminine, a color scheme of balanced and soft tones with gold bring a bit of luxury to the overall look without it being ostentatious. SOS is perfect for the women who love their skin and want to enhance their natural features.”

Cocoro Rooster

Cocoro Rooster is a chicken fast food restaurant that is guaranteed to make you smile. The mascot, an adorable, bug-eyed chicken, is fun and instantly recognizable, giving the brand a jolt of energy. Galilea Torres, the designer at Tropical Branding Lab behind the project, told us a bit more about creating Cocoro Rooster’s mascot, developing the bold design, creating something that would appeal to both kids and adults, and more.1.jpg1499817940495.jpeg1499818031712.jpeg

Rebrand for KIND Bars

“‘Do the KIND thing for your body, your taste buds and your world.’
This very ambitious mission statement wasn’t quite matching up with the products on the shelf.

A new logotype was created to more truly reflect the brand. Harsh grotesque all-caps characters were replaced with gentle curves and natural shapes.”

I just love typography as the main element of brand design. LOVE has just designed packaging for LA fashionista and socialite, Peri Arenas.With a new fashion boutique opening on California’s Robertson Boulevard, Peri briefed LOVE to design packaging that would create standout and match her ballsy personality.

Taking cues from the playful fashion labels Peri loves – as well as her straight-talking style – LOVE developed the PERI.A brand identity and rolled it out on the packaging. Brought to life with punchy copy and attention grabbing type, PERI. A sets out to shake up the American fashion-scape which Peri felt had become “boring and safe”.

Chris Myers, senior creative director, who headed up the project explains how LOVE was approached: “It’s not often that you’re recommended to a client in a Beverley Hills hair salon – but that’s how we ended up on a call with Peri.

if you like this, here a brand I created using type. Design Museum Rebrand