Christmas Ad 2022

Credits:
Agency: The&Partnership
Chief Creative Officer: Micky Tudor
ECD: Toby Allen
Creative Directors: Chris Clarke, Matthew Moreland
Production Company: MJZ
Director: Gary Freedman
DOP: Stéphane Fontaine

Credits:
Agency: adam&eveDDB
CCO: Richard Brim
Creatives: Edward Usher, Xander Hart, Richard McGrann, Andy Clough
Creative Directors: Matt Gay, Feargal Ballance
Design: King Henry
Designer: Dave Robinson
Head of Motion Graphics: Ed Christie
Motion Designer: Curtis Reeves
Production Company: Biscuit Filmworks UK
DOP: Daniel Landin
Production Designer: Jon Henson
VFX: nineteentwenty

Credits:
Creative Agency: Bartle Bogle Hegarty London
Lead Creative Team: Marc Rayson, Callum Prior
BBH Dublin Xreatives: Sam Caren, Aubrey O’Connell
Creative Directors: Christine Turner, Kevin Masters
Studio Leads: Andy Cooke, Anthony Jones, Rob Wilson
Creative Producer: Julian Cave
Global Chief Creative Officer: Alex Grieve
Production Company: MJZ
Director: Fredrik Bond

Credits:
Creative Agency: Accenture Song
Creative Lead: Victoria Foster
Design Lead: Michael Hirst
Chief Creative Officer: Nik Studzinski
Creative Directors: Luke Ramm, Joe Holt, Robert Amstell, Matthew Lancod
Production Company: Hungry Man
Director: David Kerr
DoP: Simon Chaudoir
AD: Phil Booth
Production Designer: Jacqueline Abrahams
Post Production: Rascal Post
ECD/VFS Supervisor/2D Lead Compositor: Andrew ’Barnsley’ Wood

Credits:
Creative Agency: Lucky Generals
Head of Global Creative: Jo Shoesmith
Director: Taika Waititi
Production Company: Hungry Man
DOP: Mike Berlucchi
VFX: Guillaume Weiss

Credits:
Agency: TBWA\Media Arts Lab
Director: Juan Cabral
Production Company: MJZ

Sainsbury’s festive fairytale ad

Credits:
Agency: Wieden + Kennedy London
Creative Directors: Freddy Taylor & Philippa Beaumont, Juan Sevilla & Joe de Souza
Executive Creative Director: Susan Hoffman
Agency Artworker: David Brodie
Design Directors: Phil Rosier, Alex Thursby-Pelham
Designer: Emma Cope
Production Company: Anonymous Content
Director: Tim Godsall
Editorial Company: Final Cut
VFX Company: Time Based Arts

Boots puts on its magic specs for this year’s Christmas ad

Credits:
Agency: The Pharm
Chief Creative Officer, VMLY&R: Laurent Simon
Executive Creative Director: Sara Rose
Creative Director: Lee Hanson and Mark Prime
Production: Academy
Directors: Si&Ad
Post Production: Final Cut
VFX & Grade: Electric Theatre Collective

Elf the movie or Asda Christmas ad?

By far my favourite Christmas ad of all time!

Credits:
Creative Agency: Havas London
Chief Creative Officer: Vicki Maguire
Creative Directors: Dan Cole, Andy Garnett
Associate Creative Directors: Rob Greaves, Sam Daly
Senior Art Director: Richard Gorton-Lee (Chunky)
Senior Copywriter: Mark Wilson
Senior Designer: Sam Kallen
Production Company: Rattling Stick
Director: Daniel Kleinman
Post production and VFX: Framestore
Creative Director: Kamen Markov
VFX Supervisor: Jules Janaud

Shelter Winter TV ad

Credits:
Agency: Don’t Panic
Creative Partner: Rick Dodds
Creative Director: George McCallum
Production Company: Academy Films
Directors: Si&Ad
DOP: Alex Barber
Edit: Final Cut
Post: Electric Theatre Company

BBC Christmas ad

“As we know, all families are unique and in many ways that’s what the BBC’s Christmas film is all about – how we are united by our differences,” says Paul Jordan, ECD at BBC Creative. “The BBC is a unifying theme that runs through the heart of the film, bringing us together, and if you look carefully, you’ll notice it’s always there, like a golden thread of tinsel running right through our Christmas.” 

Credits:
Agency: BBC Creative
ECDs: Paul Jordan, Helen Rhodes
Creative Director: Susan Ayton
Creatives: Jules Middleton, Andy Parkman
Director: James Rouse
Production Company: Outsider

Driving home for Christmas

The ad by Anomaly is inspired by Rea’s journey back home to Middlesborough in 1978 after he got stuck in London on Christmas Eve and his wife drove 250 miles to collect him in their black Mini. The song prompted by this trip is now firmly on the UK’s recurring collection of classic Christmas songs and its words are likely known by everyone in the nation (whether they want to know them or not).

Credits:
Creative Agency: Anomaly
Production Company: Riff-Raff
Director: Ed Morris

Great big Christmas ad

Aldi takes on Dickens’ Christmas Carol, with Kevin the Carrot playing the Spirit of Christmas alongside Ebanana Scrooge. Marcus Rashford does a star turn as Marcus Radishford.

Clearly heavily influenced by John Lewis, this spot features a charming imaginary pet monster, but bears little connection to McDonald’s’ wider branding.

Heavy on the product shots, Lidl still manages to have fun with time travel (and Lidl-themed Christmas jumpers) in this humorous spot.

Amazon picks up on the popular theme of kindness in its cinematic global spot, which is soundtracked by Adele and references the impact of the pandemic on our lives.

Featuring an array of cameos from Little Simz to Jadon Sancho, JD Sports has delivered the coolest Christmas ad by some distance.

Disney tugs on the heartstrings with this animated short which sees a stepdad bonding with his new family at Christmas.

LUSH Christmas

Not only bright and bold, but LUSH’s holiday packaging is also 100% recycled and reusable, and the ribbon is made from recycled drink bottles. In the theme of all things “fairy,” the brand’s packaging design is wonderfully eccentric, festive, and bound to make a statement under any Christmas tree. We love that the brand created packaging with a wild take on the holiday season, staying away from the overused and cliche red and green shades and, instead, exchanging them for yellows, pinks, and purples.

The packaging is for the “Fairy Christmas” gift set – a massive gift box full of Snow Fairy treats. The illustration/design is a colourful psychedelic bubblegum world based on Lush’s popular Snow Fairy products.

The packaging is 100% recycled and reusable, and the ribbon is also made from recycled drink bottles. All of LUSH’s products are animal free, not tested on animals and ethically sourced.

John Lewis’ festive ad

While the John Lewis Christmas ad has become an institution in the UK over the years thanks to its ability to tug at the nation’s heartstrings, no one has quite known what to expect from its festive campaign in the wake of the pandemic.

This time around, there is once again a distinct lack of Excitable Edgar, Moz the Monster or Buster the Boxer. Instead, Unexpected Guest takes viewers on a Christmas journey through the eyes of a boy called Nathan and a young space traveller called Skye.

Created by adam&eveDDB and directed by Mark Molloy, the film opens with Nathan befriending Skye after her spaceship crash lands on earth. Their relationships develops as Nathan introduces Skye to many of his family’s festive traditions, from gift giving to trying her first mince pie.

Credits:
Agency: adam&eveDDB
Director: Mark Molloy
Production company: Smuggler
Director of photography: Greig Fraser
Production Designer: Nathan Parker