Her colourful set of banners marks the first time the flags along London’s Oxford Street have been handed over to an artist.
The installation consists of 105 individual four-metre flags, which have been created using recycled marine plastics. Stretching from Tottenham Court Road on the east side of Oxford Street to Marble Arch in the west, the rows of overhanging flags reveal the message ‘Time for Clean Power’. It’s the first time the flags have been curated by an artist, and the first time they’ve been used to champion an environmental cause.
“My work is synonymous with bold colours and powerful positive messaging. It is so wonderful to see Europe’s busiest street filled with colour and hope,” Myerscough said of the project.
“With this work I wanted to put out an optimistic approach towards our future, if we work together we can help make the changes we need to happen. The oranges, greens and blues represent the sun, sea and air that we need to power ourselves to a renewable future.”