Pepsi’s current promotional campaign, “Better with Pepsi,” highlights how its signature cola pairs great with some of our favorite foods like doughnuts and pizza. Some of Pepsi’s latest collabs have involved snacks and cola mashups, like maple-drenched IHOP pancakes and Cracker Jack popcorn.
The latest from PepsiCo’s design teams in Shanghai and Bangkok celebrates the connection between Pepsi and mealtime with playful artwork featuring some favorite snacks across the Asian Pacific market. Pepsi’s goal is to appeal to Gen Z consumers by highlighting how we are our authentic selves at home.
Graphic Design 