Leeds’ new district visual identity has been designed by local studio Thompson Brand Partners and is named after its landmark Temple Works building, which features a distinctly Egyptian façade.
The long-abandoned, Grade I-listed building is the centrepiece of a regeneration project being led by developer CEG. The newly created district of Temple is set to be home to a host of offices, homes and leisure spaces.
Local studio Thompson Brand Partners was chosen to create the visual identity for the district, which needed to show that it “knows where it comes from”, according to ECD Ian Thompson.
The type-focused logo looks to reflect the façade of Temple Works, while ancient Egypt is also the inspiration for the colour palette, which includes yellow ochre and Egyptian blue.