Daily Archives: 02/04/2019

Olympic pictograms

Next year will see Japan take up the mantle again at the Tokyo 2020 Olympic and Paralympic Games. Japanese designer Masaaki Hiromura, who specialises in branding and signage design, has been tasked with creating the pictograms this time around.

Hiromura drew inspiration from previous editions of the games, including the 1964 Tokyo edition, to create the final designs. “I have tried to express the dynamic beauty of the athletes through these pictograms, while respecting the legacy bequeathed by the pioneers of the Japanese design industry in their designs for the Tokyo 1964 Games,” he says.