Designer Scott Albrecht

DSCF1556.jpgSA-MURAL.jpgLos Angeles, CA – 2016About4.jpg

“My work is inspired by an ongoing observation of the situations happening around me, from the larger, shared experiences of our current events down to the more personal and intimate moments. I look at these experiences not in isolation from each other but as connected and often informing a larger conversation of how we are all connected. Through my work I reflect and distill those insights in an attempt to preserve those times or feelings during them. Because of this, I often see the final works as artifacts or reminders of what is taken away, and have come to use this perspective as a guide in my work — to create something worth being reminded of.

A large portion of my work focuses on typography through an abstracted perspective. In various ways letterforms are disguised or intentionally camouflaged to shift the viewer’s focus to the individual shapes within the characters, their relationships to one another and the overall mood of the work before uncovering the legibility of the message. It is intentional to not have the viewer read, but explore the ideas through more visual languages.” Scott Albrecht 

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