This month I’m going to bring you some the best logo design ever.
First up Woolmark
Created in 1963, The International Wool Secretariat (now known as Australian Wool Innovation), announced a design competition to create a global graphic identity for wool that would “hold consumer confidence and represent quality standards”. The winning design – a stylised skein of wool known as the Woolmark – was launched the following year in Britain, the US, Japan, Germany, the Netherlands and Belgium. According to the IWS of the 1960s and the modern-day AWI, the Woolmark was the work of a Milanese designer named Francesco Saroglia. MORE