Happy F&B

Happy was established in Gothenburg in 1997.  They are a graphic design company that want to help and maintain client’s brand.  They produce a range of design medium, ranging from branding, identities and package design.  I believe that their work is beautifully produced and every piece has a different feel and look.  Here are some of my favourite pieces from their vast collection.

Skyscraping Bookmarks

These bookmarks are created from the 3 tallest building in Sweden to a scale of 1:1000.  They also have produced a bookmark for the world’s tallest building The Burj Dubai.

Magazine holders

These holders have been illustrated in different styles and periods. Together they create an entire city on a book shelf.

Eguale

Every package tells a little story of its own about the product, the bird, and their origins.

Goteborg & Co

This design is based on a combination offering the diversity of a big city and the friendliness of a small town.

Systembolget

Happy redesigned the entire content to the general public and not just the connoisseur aware of the huge product range systembolget carries.

Happy redesigned the entire content to the general public and not just the connoisseur aware of the huge product range systembolget carries.

These are only some of my favourite pieces but they have a large collection of work present on their website which can be viewed here.

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